The TaylorMade ATV wedges
take on different bounces
depending on club positioning.
TaylorMade Wedges
Promote Versatility
The latest wedge offering from TaylorMade
Golf, the ATV (All-Terrain Versatility), is
designed to help golfers execute a number of
short-game shots with one club, be they chips
or pitches, flops or explosions.
According to Brian Bazzel, product
creation manager for irons, putters and wedges
at TaylorMade, that is the result of the ATV’s
unique sole geometries, which allows players
to change bounce angle by manipulating the
position of the clubhead and face.
Bazzel says the idea behind the ATV’s sole
design was to use every curve, angle and edge
to make the club more versatile. Relief at the
toe, heel and trailing edge was intended to
reduce resistance as it changed how the sole
reacted with turf and sand. And each ATV sole
is slightly different, depending on the loft.
“You won’t find a bounce number etched
anywhere into the ATV clubhead because the
sole takes on different bounces depending on
how you position the club for the type of shot
you’re hitting, including where your hands
are positioned in relation to the clubhead and
depending on whether the face is square or to
what degree it’s open,” he says.
