Mixes Hybrids, Irons
BY JOHN STEINBREDER
Adams Golf R&D head Tim
Reed says these new entries from
the Plano, Tex., clubmaker are
built for speed. Distance, too. He’s
made that happen with the Redline hybrids by combining a larger
clubhead with an ultra-thin steel
face and longer shaft lengths to
bump up the MPH when a golfer
hits through the gßolf ball. And
as the folks at Adams have long
argued, greater clubhead speed at
impact equals greater distance.
As for the irons, Reed applied
many of the best attributes of
his highly effective hybrid design
to goose performance in these
clubs as well, primarily by thin-
ning out the clubface. Forgiveness
is enhanced by moving mass low
and back in the clubs, Reed adds,
and a Thermoplastic Polyurethane
(TPU) insert produces a more
satisfying feel and sound. Adams
also uses progressive top-line
thickness and increased camber
throughout the set to ensure each
iron is fully integrated with the
next, for maximum performance.
Not surprisingly, improved
product performance is the lead
story with any club introduction.
But the new Redlines also deserve mention for the way they
allow consumers to customize
their eight-club sets by mixing
and matching hybrids and irons to
build their ultimate bags – and at
no extra charge.
Want to go 3-iron through PW?
No problem. Or, do you prefer to
employ 3-, 4- and
5-hybrids in your set, and only
have irons that run from 6 to PW?
That’s fine, too, and it won’t cost
you any more or less.
“A big part of the Redline story
is about fitting,” says Reed. “You
can have no hybrids, or one, two or
three, and all for the same price. It
simply depends on how deep you
want to go into your bag.” l
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